Marketing and PR

Effective marketing and PR pushes through the noise to create change. We help you get heard (and seen) with our solid and practical advice, research-based strategies and tactics to help you get your message to the right people at the right time.

Our marketing and PR services include:

Marketing

Research-driven marketing strategy and audience insights – marketing plans and marketing assessments
Logo development, brand identity and messaging
Campaign planning and implementation
Content/story development and distribution (e-newsletters, websites, social media)
Creative services (brochures, rack cards, signs, trade show displays, websites, advertising)
Digital and traditional advertising
Social media planning and implementation

Public Relations

PR consulting and counsel
Crisis communications
Media relations

Prioritizing when it doesn’t seem possible

By Amy Wong - President We’ve all had “that kind of week" (or month, year, etc.). I’m sure you know what I am talking about. It’s the kind of week where everything you need to do is a priority and ranking those priorities seems impossible. For me, the last couple of...

Celebrate good times, come on: Preparing your social media for holidays and days of celebration

By Lauryn Rosinski – Marketing and PR account coordinator You may have heard someone say at some point, “There is a day for everything.” This statement isn’t far from the truth. From the more traditional holidays, such as Halloween and Thanksgiving, to the sillier...

7 “foolish” mistakes fundraisers are making

By Sara Lundenberger - Director of nonprofit consulting Fundraisers tend to focus on what’s next - and not on what’s happened. After all, your board or executive director expect you to accomplish the fundraising work of three people with less than desirable...