by Lauryn | Aug 8, 2019 | Advice, Communications, Marketing, Nonprofit
By Kayleigh Fladung – Marketing and PR services manager If you have worked in the for-profit marketing world, there is a good chance you have heard of the benefits of building marketing personas. Marketing personas (sometimes called buyer or customer personas)...
by Lauryn | Aug 1, 2019 | Advice, Marketing, Nonprofit, Social Media
By Dot Org Content Team LinkedIn is a great tool, but many employees of nonprofit organizations and small businesses do not fully understand its benefits. This is due to a variety of factors, including limited brand awareness, misconceptions about the platform and...
by Lauryn | Jul 26, 2019 | Advice, Consulting, Nonprofit, Planning
By Amy Wong – President Note from Amy: There is an endless amount of information available to nonprofits and we know how hard it is to get through it all, let alone use it to improve your organization. Our Dot Org Solutions team spends a great deal of time researching...
by Lauryn | Jul 18, 2019 | Consulting, Fundraising, Nonprofit, Planning
By Sara Lundenberger – Director of nonprofit consulting Dot Org Solutions has two areas of focus – fundraising consulting and marketing. Last week, Kayleigh Fladung, our marketing and PR services manager, talked about our marketing assessments. Those...
by Lauryn | Jul 11, 2019 | Advice, Communications, Marketing
By Kayleigh Fladung – Marketing and PR services manager Marketing is an importance piece of any organization’s strategic plan. You need to make sure your target markets are not only aware of who you are and what you do, but how they can (and why they should)...
