“Inside the Mind of a Donor”
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Tuesday, Sept. 21, 2021 – 2 pm EST

Understanding the motivations, behaviors and actions of donors are vital to leveraging your fundraising initiatives and goals. By examining the experience through the mind of a potential donor, nonprofits can understand what encourages donors to give and what your organization can do to better reach them.

With different habits, thought processes, cultural influences and preferences, you may be wondering how to use these tips and tactics to reach your specific audience. While each donor experience is unique, there are many similarities that can bond donors on a large scale.

Join us to discuss common similarities that motivate donors and simple strategies you can use in your fundraising efforts.